Introducing the Live PPC Auction - Hotel Tech Report

We're excited to announce a new way to generate even more visibility and leads via HotelTechReport through the all new, live PPC Auction 🚀. The live PPC Auction will be available in select categories at launch and will open up a scalable new ad format to drive clicks to your website in autopilot.

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TL;DR

What. HTR launched a live pay-per-click (ppc) ad auction platform
Why. Scale demand generation by running campaigns to drive hyper targeted clicks to your website. The best part, HTR's PPC campaigns run in full autopilot meaning they're easier to manage than Google PPC and more targeted than Linkedin. No keyword strategy required or expensive ad agencies taking a percentage of spend.
How. Just set your bid, budget and target categories - then watch the conversions come in on Company name's website like magic 🪄
Cost. You set your own budget and bids to win clicks in the auction so campaigns can be optimized for any size budget. Want to know how much to budget to generate max clicks? We recommend ~3-5x your lead forecast or allocating 20% of your current PPC spend on other platforms like Google or Linkedin so your demand gen team can compare the results of HTR's PPC program against other platforms and scale up or down accordi