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review manager
a year ago

Automated Giveaway Compliance Monitoring & Enforcement

In November 2021 (view update) HTR implemented new restrictions on giveaway incentives in order to be able to ensure compliance with FTC guidelines for online review collection with manual monitoring.  Beginning January 1, 2024 HTR will be implementing programatic automated monitoring to be able to more effectively enforce compliance for any giveaways provided by HTR to users.  As such, please make sure that your team is away of the guidelines and eligibility requirements if you wish to take advantage of HTR's provided giveaway incentive programs where HTR subsidizes and fulfills giveaways directly to hoteliers who leave reviews. 

  • Subsidized Incentive Cards for Premium Members
  • Review incentive matching program for Basic Members

IMPORTANT: If your campaign is not compliant with ALL eligibility requirements, HTR will NOT be able to subsidize any giveaways to your users.


How it Works

In order for HTR to be able to ensure compliance campaigns MUST be run through the Automated Review Manager in the vendor dashboard where we have a record of: (a) the campaign templates to verify the way the giveaway was described (b) campaign size to verify the randomness ratio (c) who the campaign was sent to in order to ensure that winners are selected at random only from users who left reviews based on a compliant description of the incentive that was offered.  The Review Manager will track the # of campaigns sent during your giveaway period along with templates utilized and # of users reached to ensure compliance with offering incentives to users. 

Avatar of authorAdam Hollander