As we round the corner into the last month of the HotelTechAwards, we have increased the HT Score scheduler to run twice a day (typically runs only once a day).

This will provide participants more visibility into real time rankings day-to-day without having to wait a full 24-hours to see updated scoring.

NOTE ABOUT SUB-CATEGORY RANKINGS: Please note that given the amount of dynamic data, rich filters, content and multiple languages the category pages are extremely dense/heavy pages.  As such, the page content is cached weekly in order to improve page load speed for users.

With audience growth continuing to pick up globally HTR has recently rolled out native translated versions of the site in 6 new languages including: Arabic, Dutch, Portuguese, Japanese, Chinese and Hebrew 🙌

Want to add HTR product ratings to enrich the experience for your user's in your app store, integrations page or marketplace?

The App Store API gives forward thinking media partners, app stores, marketplace facilitators and service providers API access to HTR's data set allowing approved partners to easily enrich their product with HTR ratings and reviews to add helpful context for users and bring your app stores to life. 

Learn more

One of the biggest pain points hoteliers have when selecting software is being inundated with a laundry list of features that aren't standardized and take time and effort to organize, prioritize and figure out which ones they care about and need and compare vendors.

Today, we're rolling out the new feature groups feature (no pun intended) to make it easier than ever for hoteliers to understand, visualize and compare the core capabilities of products to quickly understand the most important aspects to focus on.

Related Update: Introducing Product Modules

If you've ever thought to yourself, "Hmmm...wouldn't it be nice to be able to customize the social share image for my press releases on HTR?" 

If so, you can thank Gary and Ruth from Duetto and Assil from Userguest for the feature request.

Related Article: How to Post a Press Release

Today we rolled out a redesign to the main site navigation on HTR to bring more content front and center and help users quickly find their way to relevant information.

New Site Wide Navigation Mega Menu

The site wide navigation is the main way that users navigate HTR and now the new design creates focused department based hubs of categories, products and content front end center throughout the user experience.

New Vendor Toolbar

Along with the new site-wide navigation comes a redesigned vendor tool bar to replace the old design.

As of this week we're rolling out redesigned sub-category pages.  These pages will serve as hubs for relevant content about each sub-category with new filters to help users move beyond a single top solution recommendation and instead help users identify the solution that is right for them.

Key changes: 

1. 🎯 Segment based recommendations & buyer personas
2. ⚙️ New data filters to give users the power to find the right fit
3. 📖 Unified content hub of helpful resources

🎯 Segment Based Recommendations & Buyer Personas

There is no best overall vendor in any given category nor has there ever been just as there is no single best hotel asset.  But to make comparisons amongst hotels asset managers and buyers use metrics like REVPAR and similarly HTR uses the HT Score.  

The reason for this is that popularity is not a strong indicator of fit (or it would just be a bigger is better competition).  Having said that, popularity does tend to be a strong indicator of fit when applying segmentation (ie. most popular for resorts, most popular in Europe, etc).  For example, an mobile ordering solution that is recommended by lots of resorts is more likely to be a good fit for a resort looking for mobile ordering than a vendor who is not recommended by other resorts.

For this reason we have created the new buyer personas that outline hotel types that tend to have unique attributes which lead them to make similar tech purchasing decisions.

At a glance users can now quickly see that there is no one size fits all solution but rather there are different tools that serve different types of properties with unique need.  

⚙️ New data filters to give users the power to find the right fit

The new data filters enable HTR to move beyond a single overall ranking and instead allow users to quickly refine the rankings based on their own criteria including hotel size, city, region, hotel type or even PMS.

📖 Unified Content Hub of Helpful Resources

The new category pages are jam packed with helpful resources for buyers giving them tons of free tools, resources and content all related to the category they are researching including: 

• Recommended articles
• Free report downloads
• Category buyers guide
• In-depth deep dive (overview, benefits, features, pricing, implementation and FAQs)
• Related categories

We're excited to share that the Hospitality for Peace initiative is now live! (view press release)

We've already raised $52,500 from fellow hotel tech companies to provide much needed humanitarian relief in Ukraine.

CURRENT FUNDING UP TO $393,227! track progress live

On top of that, corporate partners have committed to matching an additional $280,000 when the campaign reaches $100k (view corporate partners)

"Alone we can do so little; together we can do so much." ~ Hellen Keller

Needless to say, we're stronger and can make more of an impact when we work together as a community--and that's where you come in... 

• In order to unlock the full amount of match donations, we need to raise $100k from the community during the 30-day campaign between now and April 15
• Hotel tech companies have already donated $52,500 which means we only need to raise an additional $47,500k to unlock the full match donations
• We need your help to spread the word to your employees, colleagues and customers to make sure we hit the $100k milestone needed to unlock the full corporate match donations

A few easy ways you can help: 

1. Post on social media to help spread the word
2. Email your customers and partners
3. Email your employees & encourage them to share with their network
4. Add the solidarity ribbon to your website
5. Make a donation

To make it even easier for you to help spread the word and make an impact, we created copy/paste email templates and graphics for you to use.

We appreciate any support you and your team can provide to help maximize our impact as a community!