TL;DR

• What is it...Once a year limited availability sponsorship opportunity for a single vendor to be the exclusive sponsor in each category of HTR's official budget season buyer's guide
• What's included...High quality turnkey co-branded content, exclusive native advertising placement in your category for a full year on Hotel Tech Report and 1-year content license to leverage the guide throughout your marketing to generate leads
• When is it available...2023 Budget Season Buyer's Guides are open for sponsors to reserve beginning April 1st for Premium Members and May 1st for basic members.  Join the waitlist for early access
• Limited availability...Since there is only one spot per year in each category, guides are offered on a first-come-first-served basis.  
• A few reasons to become a sponsor...Buyer's guides are one of HTR's best value offerings because they not only include turnkey content production but sponsorship also includes year round exclusivity as well as targeted native advertising front and center to own your category for a full year on HTR.  

👉 JOIN THE WAITLIST FOR EARLY ACCESS 👈

Related article: Buyer's guide sponsorship FAQs

What is a buyer's guide?

The goal of the budget season buyer's guides is to create a living document that continues to evolve year over year becoming the ultimate primer for each category.  HTR partners with one sponsor per category each year to be the exclusive sponsor of that year's budget season buyer's guide.

While the design and production of each buyers guide is handled by HTR, sponsors are featured prominently throughout the guide and on Hotel Tech Report for a full year through the following year budget season and additionally are able to contribute ideas, insights and content to infuse the guide with their unique expert perspective on the category.

Key Dates & Deadlines

*Underlined = sponsor involvement

• Jan 15 - April 1: HotelTechAward pre-sale early reservations access and waitlist open
• April 1 -May 1: Premium Member early reservation period
• May 1-June 1: Regular registration period
• June 15-July 15: HTR designs and produces buyers guides drafts
• July 22-August 8th: Sponsor feedback and content collaboration period (Round 1)
• August 1 - August 15: HTR implements round 1 feedback
• August 8 - August 15: Sponsor review period and final revisions (Round 2)
• August 15 - August 30: HTR implements final revisions
• September 1: Guides go live as they finish production and begin being promoted on HotelTech Report and sponsors receive hard copy along with 1-year content license
• Sept 1, 2022-Sept 1, 2023: 1-year buyers guide placement and promotion on Hotel Tech Report through 2023 budget season

Buyers guide sponsor FAQs

1. What does it mean to be a sponsor?
2. What are the benefits?
3. What is the process once my company registers?
4. How much does it cost?
5. Is there a performance marketing model available?

Loving partner recommendations and showing love to your top partners on HTR?

Ever wish there was a way for your top partners to promote you to their customers and vice versa?

Well...now you can! Introducing the all new Favorite Partners Feature.

How it Works

1. Step 1: Favorite up to 5 of your top integration partners
2. Step 2: Upload a quick pitch about why you recommend their product and specifically why its a great fit for users of your product
3. Step 3: They'll get notified when you favorite them and you'll get notified if they favorite you back
4. Step 4: 24-hours after one of the partners who have favorited you leaves a review, a notification will go out recommending you as a popular product that is recommended for their company's users

Two Important Things to Keep in Mind

• Default favorites.  Until you customize your favorites for each of your products, by default favorites will be generated based on your verified integration partners.
• Favorites by product.  Each one of your products has its own favorites so make sure to customize relevant favorites for each product
• Multi-product reviews.  If a user leaves a review about multiple of your products, the favorites email logic will select only one of those products to send the favorites email about (so the user doesn't receive multiple duplicative emails)

It’s Cyber Monday time! And for the entire week, we’re dropping our prices like never before. 

Plan ahead for 2022 and save big on advertising, sponsored content, membership packages and more to educate buyers, build your brand and grow your install base in the year ahead via the HTR platform and our audience of 165k monthly hoteliers  🚀

Crazy deals on: 🤑 Premium Membership. 🤑 Lead Generation, 🤑 Sponsored Content and 🤑 Advertising.  Just make sure to place your request by next Friday (12/11/20) before these sweet deals expire.  

VIEW & CLAIM OFFERS

If you'd like to learn more about any of these offers please reach out to us via live chat from your vendor dashboard or request a copy of Hotel Tech Report's 2022 Media Kit detailing audience metrics, pricing, and marketing solutions.

Terms: Cyber Monday deal codes expire Friday 12/11/21 and may not be combined with any other promotions or discounts.  All offers are final sale.  Basic members who attempt to access premium member pricing will have their cards automatically charged for the difference.

Working on your 2022 growth and budgeting planning? HTR's updated Q4 Media Kit includes the latest marketing solutions that HTR has to offer ranging from PPC advertising campaigns to content production to bundled membership packages.

👉 Check out the Q4 Updated Media Kit

Want to leverage Hotel Tech Report to drive qualified traffic of high intent hotel tech buyers to your website or landing pages?

Well...now you can! 

TL;DR

• Leverage exclusive placements via HTR to run PPC campaigns
• Drive qualified traffic to your website or landing pages
• Promote your latest launches, webinars, content and more
• Packages starting at $16 PPC
• Limited inventory available, advanced reservation required

Want us to feature Company name in Hotel Tech Report's HITEC Innovation Report?

Despite this report being themed around HITEC, we know many buyers and sellers in the industry will not be in attendance this year and are therefore accepting applications from all companies regardless of trade show attendance.  

The submission deadline is Friday September 24th at 5:00 P.M. PST to get featured.

Submit your innovation to get featured

Update: HITEC Innovation Showcase is Now Live Read the recap

Its September 1st and the annual HotelTechAwards officially kickoff today! 🏎  🏁 

This is arguably the most important HotelTechAwards competition ever. The last 18-months have seen the hotel industry undergo an unprecedented digital transformation.  During this same period, thousands of hotels around the world have changed ownership (or management) and the hospitality workforce has shifted dramatically.

This game of musical chairs amongst hotel tech buyers is creating opportunities for the top hotel tech companies to pull away from the pack.

What separates the best hotel tech companies from the rest?  That's where the HotelTechAwards come in: using data to measure customer satisfaction, partner ecosystem strength, customer support processes, peer trustworthiness and more to determine the most loved products in hotel tech according to the judges that matter most, hoteliers.

Almost every major hotel tech company from San Francisco to Sydney is registered to compete in this year's awards for a chance to win the most coveted award in hotel tech so make sure to start collecting reviews asap to increase your chances of winning.

Below please find a few tips to help you kick things off strong and as always, if you have any questions along the way feel free to reach out anytime via the live chat on HTR--we're here to help!

👇  Scroll down for week 1 tips 👇

Week 1 Tips and Announcements

• Live leaderboard and coaching checklist activated: The live leaderboard and coaching checklist are now activated so registered companies can check your eligibility status and current standings in real time and get tips to pick up more points
• Automated review manager is now unlocked for 30-days: Included with your registration is 30-days of unlimited access to the Automated Review Manager, a tool to help you save time, automate your outreach and collect more reviews.  The review manager is now unlocked in all participants dashboards so if you aren't a Premium Member and don't typically have access to the review manager--make sure to take advantage of it to save time and get off to a strong start
• Coaching tips coming your way: We'll be sending out tips every few weeks to registered companies to checkin and help you focus your efforts on important milestones to stay on the road to victory.  
• ✅  First target milestone target...Meet the minimum eligibility requirement of 25-reviews as quickly as possible to get a strong start and set your team up for success (you can check your status in the live leaderboard here)

Learn how to launch an automated campaign

30-day free access ends on September 30, 2021

Looking to build a fully custom promotional package to meet your goals and budget that blends together multiple offerings such as leads, sponsored content and advertising that's different from one of HTR's core Membership Packages?

Now you can can build your own custom package and benefit from package volume discounts for packages over $20k/year.

Client Custom Package Volume Discounts

Clients who spend in excess of $20k on packages benefit from additional volume discounts.  

Terms: Please note that volume discounts cannot be combined with any other promotional offers, package value adds or agency discounts.  Additionally, volume discounts are only offered with upfront payment for the full package.

Looking for additional agency partner discounts and perks? Learn more

In addition to custom package volume discounts, HTR also offers the following additional benefits for agency partners who run campaigns with HTR for several of their clients:

1. Pooled spend discounts: Once you run a campaign with one client, additional clients you bring to HTR will benefit from receiving the discount level based on accrued agency partner spend rather than just the discount level of their individual campaign enabling agency partners to get preferred terms than their clients could get individually.
2. Additional volume discounts: In addition to the package volume discounts that HTR offers to individual clients running custom promotional campaigns >$10k, agencies can benefit from additional discounts based on aggregate spend on a 12-month rolling basis across all of their clients (additional discounts include: >$100k = +5%, >$200k = +10%).

Agency Partner Accrued Spend Terms: 

• Must be new business: Spend only accrues for new clients that are brought to HTR by the agency.  Existing HTR client spend does not accrue towards pooled agency partner spend total.
• Trailing 12-month period: Agency pooled spend is calculated based on trailing 12-month spend 

TL;DR

• What is it...Once a year limited availability sponsorship opportunity for a single vendor to be the exclusive sponsor in each category of HTR's official budget season buyer's guide
• What's included...High quality turnkey co-branded content, exclusive native advertising placement in your category for a full year on Hotel Tech Report and 1-year content license to leverage the guide throughout your marketing to generate leads
• When is it available...2022 Budget Season Buyer's Guides are open for sponsors to reserve beginning June 1, 2021
• Limited availability...Since there is only one spot per year in each category, guides are offered on a first-come-first-served basis
• A few reasons to become a sponsor...Buyer's guides are one of HTR's best value offerings because they not only include turnkey content production but sponsorship also includes year round exclusivity as well as targeted native advertising front and center to own your category for a full year on HTR.  Budget season is still a few months away so now is the time to solidify brand visibility.  Standing out with a clear message to buyers this budget season is going to be absolutely critical in what is sure to be a noisy world of COVID recovery marketing.

👉 RESERVE YOUR CATEGORY 👈

Related article: Buyer's guide sponsorship FAQs

What is a buyer's guide?

The goal of the budget season buyer's guides is to create a living document that continues to evolve year over year becoming the ultimate primer for each category.  HTR partners with one sponsor per category each year to be the exclusive sponsor of that year's budget season buyer's guide.

While the design and production of each buyers guide is handled by HTR, sponsors are featured prominently throughout the guide and on Hotel Tech Report for a full year through the following year budget season and additionally are able to contribute ideas, insights and content to infuse the guide with their unique expert perspective on the category.

Key Dates & Deadlines

*Underlined = sponsor involvement

• May 1 -June 1: Premium Member early reservation period
• June 1-June 30: Regular registration period
• June 14 - July 6: Partner questionnaire completion period
• June 15-July 15: HTR designs and produces buyers guides drafts
• July 15-July 30: Sponsor feedback and content collaboration period (Round 1)
• August 1 - August 8: HTR implements round 1 feedback
• August 8 - August 15: Sponsor review period and final revisions (Round 2)
• August 15 - August 30: HTR implements final revisions
• September 1: Guides go live as they finish production and begin being promoted on HotelTech Report and sponsors receive hard copy along with 1-year content license
• Sept 1, 2021-Sept 1, 2022: 1-year buyers guide placement and promotion on Hotel Tech Report through 2022 budget season

Buyers guide sponsor FAQs

1. What does it mean to be a sponsor?
2. What are the benefits?
3. What is the process once my company registers?
4. How much does it cost?
5. Is there a performance marketing model available?