📬 Introducing the New Lead Inbox

Introducing, the all new redesigned lead inbox with a new clean design, enriched leads, premium member discounts, deal size calculations, a customizable metrics calculator and more.

  1. ✅Redesigned and simplified inbox design
  2. ✅Enriched lead details (phone number, PMS data, multi-prop)
  3. Dynamically calculate lead deal size calculations and company metrics like ROI and estimated revenue based on your company's internal metrics
  4. Premium Members now get 50% off all leads
  5. ✅ Added targeting to reveal lead PMS data prior to accepting


1. Redesigned and simplified inbox design


2. Enriched lead details with phone number, PMS and multi-property

Please note that if you have CRM forwarding turned on it will continue to work with the new form fields.  If you have Zapier followup automation setup to map fields and automate followup, you can now add the new fields to your integration.


3. Deal sizes and customizable metrics calculator

Dynamically calculate lead deal size calculations and company metrics like ROI and estimated revenue based on your company's internal metrics.  Learn more about how lead metrics and calculations work


4. Member discount increased from 30%-->50%

The 20% increases nearly doubles the previous discount amount available to members of 30% and is included for all members (on any plan) and doesn't require any plan upgrades or increases 🙌


5. Added targeting to reveal lead PMS data prior to accepting

Lead Notifications Now in Email

Due to the recent issues with lead notifications, we migrated the system into Intercom to allow for more control and visibility into these notifications.

  • Old way: Subscribe/unsubscribe to lead notifications via the notification preferences center in the vendor dashboard
  • New way: Lead notification preferences can be managed right from any of the lead notification emails in the footer (see below)



Brand Level Targeting & Brand Exclusions

On the one hand, HTR leads are the most highly qualified, vetted and targeted leads online guaranteeing that all leads: 

  1. Are verified hoteliers
  2. Have verified email contact info
  3. Have been individually vetted by HTR's lead diligence team to ensure information accuracy (and that the lead is who they say they are)
  4. Have expressed category level intent to purchase (ie. looking for a new PMS, etc)

That said, some clients have requested additional targeting options specifically the ability to exclude certain brands that they do not want to (or cannot) work with. 

Today HTR is rolling out a new feature to be able to add additional targeting/filtering to the lead inbox by submitting up to 5 brand exclusions to add to your account so that: 

  • ✅ Increase targeting by filtering out brands you don't want to work with
  • ✅ Add up to 5 brands to your account where you won't receive leads from any of those branded properties
  • ✅ If any leads make it to your dashboard from one of those brands, get 100% refund

Add brand filters to your account

Free for Premium Members

This new benefit is now available to Premium Members (all plans) at no additional charge and non-members can add additional brand level targeting for a flat annual fee of $2500/year.  

Review Manager: New Guides & Sending Limits

Tips & Best Practices Front & Center Throughout the Campaign Setup and Launch Flow

While the review manager has always had in app messaging pop up with tips and tutorials and the help center has had best practices and templates, they now sit from and center in the campaign flow and review manager to make sure everyone on your team is able to optimize your campaign to follow best practices, save time and increase conversion.


New Campaign Daily Sending Limits to Improve Deliverability

With the rebuilt review manager and improved performance more companies have been sending more campaigns and larger campaigns.  To ensure strong deliverability new daily sending limits have been implemented which include (1) 250 users/campaign (2) 500 requests sent/day


New Pre-Written Base STARTER Templates

If its your first time sending a review campaign it might take you some brain racking to figure out what the heck to write to get users to leave reviews.  The review manager now has new pre-written base STARTER templates to save you to time.

Its important to remember these are STARTER templates and are meant to serve as a starting point but you ABSOLUTELY SHOULD CUSTOMIZE AND MAKE THEM YOUR OWN.  Remember, your goal is to follow all of the best practices but most importantly: 

  1. Make sure you are sending your campaigns from someone users have rapport with and will recognize in their inbox
  2. Make sure you customize your templates to sound like a personal 1-to-1 email to each user (not a generic mass marketing email!) 

You can also check out more pre-written starter templates in the help center and

Partial Reviews Displaying in Review Manager

As a way to monitor review form conversion and make sure we capture as much content as possible in the event of a reviewer having an issue with the review form we capture partial review content.

This is solely for internal monitoring purposes as these reviews cannot be published since they are (a) incomplete and (b) lack verification and approval from the user (since they did not finish the form and submit their review).

Last week when we rolled out a performance improvement to the automated review manager some partial reviews appeared as 'pending' reviews.

This issue should now be resolved but please feel free to reach out with any questions or if you are still seeing a partial review in your vendor dashboard.

We apologize for any confusion this may have caused.

10 New Review Manager Features

  1. Vendor verifications
  2. Link Pre-Filling
  3. Mass Followup
  4. See Anonymous Reviews
  5. Filter Reviews by Product
  6. Filter Reviews by Status
  7. Improved Template Formatting
  8. Send Test Campaigns
  9. Review Exports & Suppression List
  10. New copy/paste templates library


Vendor Verifications

Get unverified reviews verified faster with self-verifications. Premium members can now utilize a new type of verifications, self verification.  Self verifications mean you have to reach out to hoteliers fewer times while getting more reviews approved and verified.


Link Pre-Filling

Pre-fill links to run targeted campaigns to users and pre-select the products they use to reduce fields and increase conversion.

⏯Pre-filling links (in the review manager)

⏯Pre-fill links (outside of the review manager)



Mass Followup

Followup with users who didn't leave a review after campaigns are complete without going 1-by-1. Once users complete a campaign, then what? Instead of going one by one you can now bulk select and send a mass outreach template to lots of users at once.


See Anonymous Reviews

Feature request shout out: Michelle @ HelloShift


Filter Reviews by Product

Filter reviews by product to save time flipping between profiles. Save time flipping between profiles to read reviews and see which products each reviewer chose to review right from the review manager and filter your reviews by product to more easily find specific reviews.

Feature request shout out: Michelle @ HelloShift


Filter Reviews by Status

Easily sort reviews by status to see when reviews are pending, which reviews you need to respond to or to hunt down rejected reviews and get them verified.

Feature inspiration shout out: Elena @ Monscierge


Improved Template Formatting

If you have tried pasting text into the custom templates in the automated review manager previously you may have noticed that the formatting carries over and can lead to inconsistencies if you don't reformat the styles from within the review manager.  Now the templates feature will automatically strip out excess formatting to ensure consistency in your templates.

Feature request shout out: Marvin and Ari @ RoomPriceGenie


Send Test Campaigns

Preview your campaigns before you press send.


Export Reviews

Members can now request an export of review data for internal analysis to share with product, customer success and marketing teams right from the review manager. (Note: Only company admins can access this feature). You can also download a suppression list right from the review manager.

👏 Feature request inspiration shout out: Saahil @ Oaky


Copy/Paste Templates Library

We recently added a new templates library section to the help center that includes inspiration for copy/paste templates for your team to use and to add to the review manager to help you save time and increase conversion.  Be sure to check out our latest high converting templates for collecting reviews during COVID times.

New Review Verification Options for Hoteliers

Hoteliers at small independent properties or vacation rentals can now leave reviews and get verified without needing a hotel email domain using one of our new approved verification options built right into the review flow.

👏 Feature request inspiration shout out: Elena @ Monscierge

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