2020 HotelTechAward winner perks update

Original Update: 2020 HotelTechAwards Perks Package

Round 1 of the 2020 winner perks went live February including: 📣 Promotion on the 2020 winner's landing page (+20,000+ hotelier e-blast), 🥇Winners badge added to your profile, 🎟 Tickets to the HotelTechAwards party in London.

...but there were still a few items still pending that are now live with full details below. 


TL; DR

Here's the quick update on each of your remaining perks (more detail on each below):

  • 📖 Lead gen look book: Its live and went out to 25k hoteliers this week.  Winners were also emailed a hard copy and 1-year content license
  • 🖼 Limited edition office print: Winners have been emailed their high res limited edition office (or home office...) print
  • 💸 15% back in free lead credit & 🎁 custom package requests: Winners have been sent an email with their spend amount to verify. Once you do the 15% back in free lead credit will be added to your account.  Also, for companies who requested custom packages, your package is available upon request.
  • 📖 Buyer's Guide exclusivity: The buyers guide exclusivity period has been extended through June 1





With everything going on in the world we've been trying to figure out the best way to close out the final HotelTechAwards initiatives and perks for winners and have been hoping things would clear up a bit but unfortunately it looks like that won't be happening anytime soon.

Since this is our reality for the next several months, we have decided to close out and/or launch each of the remaining initiatives/perks for 2020 HotelTechAward winners.



I. 2020 Lead Gen Look Book

We've been hesitant to release and promote this too overtly during the crisis thinking too much promotion during a difficult time won't leave a great taste with hoteliers.

That said, since there isn't an end in the foreseeable future, we've decided to release the look book and promote it in a tactful way

What to know:

  • It's live. The 2020 HotelTechIndex Report (aka. look book) featuring 2020 winners is now live here
  • It's being promoted. The report is being promoted on HTR, to our email list of 25,000+ hoteliers and via social media (paid and organic)
  • Your copy is ready. 2020 winners have been emailed their hard copy with a 1-year license to leverage the report in your own marketing and demand generation (ie. use it as gated co-branded content to capture leads on your brand.com)




II. 2020 HotelTechAwards Limited Edition Office Print

We initially planned to bring these prints to ITB Berlin but after the conference was cancelled, we have decided to instead send high res digital copies of your limited edition office print.

On the plus side, now you can share it with each of your offices or all of your employees to put up in their new home offices (talk about an epic Zoom backdrop 😉).

  • Make your office look like a million bucks. The concept was to design a limited edition custom print inspired by a famous artist to create something physical that would be awesome to hang in your office that the whole team could enjoy and would commemorate your hard fought victory in the awards.  This year's limited edition print was inspired by Ed Ruscha, a famous California contemporary artist known for his iconic lettered prints one of which recently sold at auction for $30M!
  • Limited edition. There are only 25 prints in the series and each is customized to a winning company with your brand, logo, color scheme and edition number to fit your office vibe.
  • Ready for print.  Prints were designed high res ready for print up to 48" (Width) x 36" (Height).
  • Send us a pic. Send us a pic of your print framed and hung in your office common area or CEO's office to get $150 in free lead credit added to your account.



III. 15% Back in Lead Credit Perk + Custom Packages

  • 15% back in lead credit has been processed: One of the perks of winning was to receive 15% back in free lead credit on any new purchases made between 2/1/20-3/15/20 (up to $2,000/company).  We have calculated your spend and sent an email so just make sure to respond confirming the amount and we'll get your free lead credit added ASAP.
  • Custom package requests are ready: Companies who requested to take advantage of the perk by getting a custom annual package from Hotel Tech Report, your custom package is ready.   Given the current crisis, we have decided not to send these packages out to be sensitive to the fact that times have changed quite a bit since your request was placed.  If you would still like to receive your custom package offer: 
    • (a) Please let us know and we will be happy to send it along for your review
    • (b) We are offering an extension on the additional 15% back in lead credit perk on custom packages through December 31, 2020 for any companies who would still like to move forward with their package


IV. 2021 Buyer's Guides

We've extended the deadline for securing your category's annual buyers guide report from March 1st to June 1st before the guide will be opened up to other vendors in the community Reserve here (use access code '2021EARLYRES15BACK')